Baskin-Robbins

We needed to inject energy and youthfulness into one of America's oldest brands. Working with the brilliant minds at Psyop, and some surprisingly limber Instagram influencers, we created "GOT ME LIKE", Baskin-Robbins’ first non-food-porn campaign in 8 years. A two-day shoot resulted in 4 spots, more than 9 months of social content, 250 unique gifs, and a Tinder play.

RECOGNITION: Adweek, AdAge