Mailchimp

 

Mailchimp is the world’s #1 Email Marketing Platform. Through research, we learned that marketers’ biggest issue is “personalizing (their) messaging at scale”. So we created the Clustomer: A visual metaphor representing the tangled mess of customers that results when marketers fail to personalize their messaging.

RECOGNITION: One Show Shortlist

 

Meet The Clustomer

 
 

Lapsed Customers

 
Previous
Previous

Netflix and Baskin-Robbins

Next
Next

More Mailchimp